INTRODUCTION TO THE ONLINE LEARNING UNIT

Storytelling in sustainability communication (1/2)

When we talk about “SusTelling” – made up of the words “sustainability” and “storytelling” – in our project, we mean storytelling in the context of sustainability communication.

The online learning unit consists of three modules:

1. What is SusTelling?

2. How does SusTelling work?

3. How can SusTelling be used?

It will take you about 45 minutes to complete all three modules.

Storytelling in sustainability communication (2/2)

The goals for this online learning unit are:

  • providing you with an understanding of storytelling and its characteristics,
  • raising your awareness of the effects of SusTelling, and
  • introducing you step-by-step to writing your own SusTelling narratives.

By the end of this online learning unit, you will:

  • be able to recognize SusTelling characteristics when they are used,
  • distinguish the effects of SusTelling in media articles, and
  • create your own SusTelling story with step-by-step guidelines.

*Learn more about SusTelling

based on Fischer, D., Selm, H., Sundermann, A. & Storksdieck, M. (2020). “Storytelling for Sustainability: A Definition and its Implications for Education and Communication.” In Molthan-Hill, D., Luna, H., Wall, T., Puntha, H. & Baden, D. (Eds.), Storytelling for Sustainability in Higher Education: An Educator’s Handbook. London: Routledge.

Introduction

In this online learning unit, you will get to know SusTelling using the fictitious case study of a sustainable initiative: SusTelling becomes an important part in the everyday work of Anna, a PR manager.

Once you have worked through the content and/or completed the tasks, you can advance to the next section by clicking “next”.

Have fun learning about SusTelling!

Tip: In some places you can listen to the text or additional information.